The global stroller market is expected to generate $3.4

PORTLAND, OR, Sept. 15, 2022 (GLOBE NEWSWIRE) — According to the report published by Allied Market Research, the global Baby stroller market brought in US$1.9 billion in 2021 and is expected to generate US$3.4 billion by 2031, growing at a CAGR of 5.7% from 2022 to 2031. The report offers a comprehensive analysis of changing market dynamics, key segments, value chain, competitive scenario and regional landscape. This research provides valuable guidance to leading players, investors, shareholders and startups in developing strategies for sustainable growth and competitive advantage in the market.

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Report coverage and details:

report coverage details
forecast period 2022-2031
base year 2021
Market size in 2021 $1.9 billion
Market size in 2031 $3.4 billion
CAGR 5.7%
Number of pages in the report 278
segments covered product type, age, distribution channel and region.
driver Rapid urbanization
Increasing the disposable income of consumers
Changes in customers’ lifestyles
Innovations in stroller design
occasions Increasing travel trend among millennials and baby boomers
Increase in refurbishment and leasing of strollers
limitations High prices for strollers

Covid-19 scenario:

  • The outbreak of the COVID-19 pandemic negatively impacted the growth of the global baby stroller market due to the implementation of a worldwide lockdown that resulted in the temporary closure of manufacturing facilities.
  • The curfew practices impacted the domestic and international production of strollers worldwide, which in turn hampered the growth of the overall market.
  • The supply chain has been disrupted due to import and export restrictions. Manufacturers faced labor shortages and unavailability of raw materials.
  • Still, post-pandemic customers are spending more on strollers due to their fast-paced lifestyles and baby care awareness.

Get a detailed COVID-19 impact analysis on the
Market for strollers:

The study provides detailed segmentation of the global stroller market by product type, age, distribution channel and region. The report details segments and their sub-segments using tables and figures. Market participants and investors can strategize according to the top revenue and fastest growing segments mentioned in the report.

Based on product type, the lightweight stroller segment had the highest share in 2021, accounting for more than a third of the global stroller market and is expected to continue its leading position during the forecast period. Additionally, the same segment is expected to register the highest CAGR of 5.8% from 2022 to 2031. The report also identifies segments such as full-size strollers, jogging strollers, and double strollers.

In terms of age, the 6-12 months segment accounted for the highest share and contributed almost half of the global baby stroller market in 2021 and is expected to maintain its revenue leadership during the forecast period. Furthermore, the same segment is expected to show the highest CAGR of 6.1% from 2022 to 2031. The study also analyzes segments spanning 6 months and 12-36 months.

Based on distribution channel, the specialty retail segment accounted for the highest share in 2021, holding more than two-fifths of the global stroller market and is expected to continue its leadership role during the forecast period. Furthermore, the same segment is expected to grow at the highest CAGR of 6.0% during the forecast period. The study also analyzes supermarkets/hypermarkets and e-commerce

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Based on region, North America held the largest share in 2021, contributing more than one-third of the total stroller market share and is expected to retain its dominant share in terms of sales in 2031. However, the Asia-Pacific region is expected to show the fastest CAGR of 6.9% over the forecast period. The research also analyzes regions such as Europe and LAMEA.

The leading market players in the global baby stroller market analyzed in the study include Artsana Group, Baby Bunting, Britax Excelsior Limited, Dorel Juvenile, Goodbaby International, Newell Brand, Peg Perego SpA, Pigeon Corporation, Mothercare, Summer Infant, Inc .

The report provides a detailed analysis of these major players of the global baby stroller market. These players have applied different strategies like new product launches, collaborations, expansion, joint ventures, agreements, and others to increase their market share and hold dominant shares in different regions. The report is valuable for highlighting business performance, operating segments, product portfolio, and strategic moves made by market players to depict the competitive scenario.

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about us

Allied Market Research (AMR) is a full-service market research and business consulting arm of Allied Analytics LLP, based in Portland, Oregon. Allied Market Research provides global, mid- and small-sized companies with unmatched quality of “Market Research Reportsand Business Intelligence Solutions. AMR has a focused view of providing business insights and advice to help its clients make strategic business decisions and achieve sustainable growth in their respective market space.

Pawan Kumar, the CEO of Allied Market Research, leads the organization to provide quality data and insights. We are in professional business relationships with various companies and this helps us to unearth market data which help us create accurate research data tables and confirm the highest accuracy of our market forecasts. All data presented in the reports we publish are extracted through primary interviews with top officials from leading companies in the relevant field. Our secondary data sourcing methodology includes extensive online and offline research and discussions with knowledgeable professionals and analysts in the industry.


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