C. Moore Media International Public Relations joins Allison+Partners, expanding agency’s capabilities in DE&I and African markets

NEW YORK–(BUSINESS WIRE)–C. Moore Media International Public Relations (CMM), an independent public relations agency specializing in the US, UK and African markets, has joined Allison+Partners, an integrated global marketing and communications agency operating in more than 50 markets operates worldwide.

The addition of CMM expands Allison+Partner’s deep corporate communications, leadership positioning, thought leadership and business-to-business communications capabilities with DE&I communications, pan-African media relations, reputation management, crisis communications, content marketing and CSR. CMM clients benefit from a deeper global footprint, including Europe, Asia and the Americas, as well as expanded expertise in creative, digital, influencer marketing, thought leadership and market analysis that Allison+Partners applies to all of its clients on a global scale.

CMM founder Claudine Moore has joined Allison+Partners as CEO. In her new role, she will focus on expanding the agency’s DE&I service offering and expanding the agency’s capabilities in the African markets.

“This is a very exciting moment for us to join Allison+Partners, one of the fastest growing and most innovative global agencies in the industry,” said Moore. “By joining the agency, we are able to offer current and prospective clients with a focus on Africa the same high-level advice and hands-on team expertise, while leveraging Allison+Partners’ global footprint, network and extensive resources to support growth to support African market. Additionally, the team looks forward to creating a forward-thinking and advanced national and global DE&I offering for existing and future clients.”

Moore brings a wealth of experience in DE&I and African markets, having worked with some of the continent’s best-known and well-funded tech startups from Series A to Series E, including WorldRemit, Copia Global, Lori Systems, Konga, AFEX, WorldCover and more . She has also worked with a variety of Africa and US focused organizations including The Africa Channel, Arik Air, The Africa Progress Panel, Heirs Holdings, The Tony Elumelu Foundation, Louis Vuitton, Johnson & Johnson, HP and more. In addition, Moore has led pan-African and global communications for some of the continent’s most influential business leaders, including former United Nations Secretary-General Kofi Annan and Tony O. Elumelu, Chairman of the United Bank for Africa and founder of the Tony Elumelu Foundation

Matthew Della Croce, Allison+Partners’ global president and chief client experience officer, said the addition of Moore and her team brings together Allison+Partners’ world-class communications skills with their extensive experience in the US, UK, Africa and DE&I markets improved.

“At Allison+Partners, our focus is to provide our clients with a unique national and global perspective to support their business objectives,” said Della Croce. “The addition of Claudine and her team takes us further in this regard, giving us significantly deeper DE&I capabilities and reach into Africa, a complex, pivotal and increasingly influential market that requires a network, real expertise and bespoke offerings like Allison +Partners works worldwide.”

As an Associate Professor at New York University, Moore’s global work has resulted in top international business awards. At the Davos Communications Awards 2021 she was honored as the best manager in public relations and communication. In 2020, she was named to PRovoke Media’s list of the top 25 PR and Communications Innovators in Europe, Middle East and Africa (EMEA). Previous accolades include placement on Network Journal’s 40 under Forty list of US High Achievers and the UK Power List: Britain’s Top 100 Most Influential Black People.

In 2020, Moore launched The Future is Female Mentorship Program, the first and only PR and communications initiative dedicated exclusively to African female tech founders. The current third edition of the program has seen a 91% increase in applications compared to last year, with female founders applying from 36 countries across Africa. Moore will continue to lead the program with the full support of Allison+Partners, who are deeply committed to mentoring and committed to helping the initiative continue to scale.

Over the past year, Allison+Partners’ corporate reputation practice has continued to grow significantly, driven by the needs of organizations to effectively manage the challenging and disruptive environments faced by today’s leaders. The corporate practice launched its Thought Leadership Center of Excellence, added new capabilities and offerings to support client transformation needs via Allison Advisory, and expanded its content strategy and C-suite development capabilities. Key hires have been made in content strategy, real estate, thought leadership, business-to-business communications and social impact to support growing client roles.

About Allison+Partners

Allison+Partners is a global marketing and communications agency driven by a collaborative approach to innovation and creativity. The company has been recognized by PRovoke Media as one of its Global Agencies of the Decade, North American Agencies of the Year and Best Agencies to Work. The agency has also been named Best Places to Work by PRWeek for four consecutive years and recognized as one of the UK’s fastest growing agencies. Allison+Partners operates in 34 markets worldwide and is divided into five areas: Consumer Brands, Corporate, Reputation Risk + Public Affairs, Health and Technology. Combining brand strategy, integrated marketing, creative, research and measurement expertise into one offering, the agency’s marketing innovation team works across these practices to deliver integrated storytelling for clients. Allison+Partners is owned by Stagwell, one of the fastest growing and most influential marketing and communications networks in the world. Agency partners leverage Stagwell’s technology, data analytics, insights, and strategic consulting solutions to drive measurable results and optimize return on marketing investment for more than 1,700 clients worldwide. Visit www.allisonpr.com for more information.

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